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Industry Maintains Traction Amidst Pandemic

Demand for new vehicles in Australia has continued to grow during July with an increase of 16.1 per cent on the same month last year, against a background of local COVID-19 restrictions and continuing supply chain challenges.

A total of 84,161 vehicles were sold across Australia compared with 72,505 during the corresponding month last year.  The States of Queensland, Victoria, Western Australia and the Northern Territory all recorded growth greater than 20 per cent compared with 2020, while New South Wales and the Australian Capital Territory recorded a decline. 

Federal Chamber of Automotive Industries Chief Executive Tony Weber said that despite the impacts of lockdowns on major retail locations, the market remained strong.

“The growth of 16.1 per cent shows the underlying strength, confidence and resilience in the market in spite of the challenges being presented due to lockdowns and ongoing delivery issues caused by microprocessor shortages and shipping delays.

“The Light Commercial segment increased by 40.9 per cent on July last year while SUV sales are up by 15 per cent.  We are also seeing the trend of restocking in the rental segment, with growth of 231.4 per cent reflecting the increasing demand for local tourism and travel.

“Also significant this month is the strong demand for Electric (EV) and Plug-in Hybrid Vehicles (PHEV) in Victoria and NSW where the State Governments have introduced a road user charge offset by consumer grants and continuing infrastructure investment.

In Victoria, EV sales were up 191.1 per cent and PHEV up 161.3 per cent compared with July 2020.  In NSW, EV sales increased by 260 per cent and PHEV by 84.9 per cent.

Toyota was market leader in July, selling a total of 17,643 vehicles. Mazda led the rest of the brands with 8919 vehicles sold. Ford (5569), Mitsubishi (5,302) and Kia (5,202) followed. The Toyota Hilux took the lead as highest selling vehicle (4610), followed by the Ford Ranger (4064), the Toyota Corolla (2535) and Isuzu Ute D-Max (2427).

VFACTS JULY 2021

Summary by Class:

 

Key Points:

  • The July 2021 market of 84,161 new vehicle sales is an increase of 11,656 vehicle sales or 16.1% on July 2020 (72,505) vehicle sales. July 2021 and July 2020 both had 27 selling days which resulted in an increase of 431.7 vehicle sales per day.
  • The Passenger Vehicle Market is down by 537 vehicle sales (-3.0%) over the same month last year; the Sports Utility Market is up by 5,467 vehicle sales
    (15.0%); the Light Commercial Market is up by 6,096 vehicle sales (40.9%); and the Heavy Commercial Vehicle Market is up by 630 vehicle sales (21.7%) versus
    July 2020.
  • Toyota was market leader in July, followed by Mazda and Ford. Toyota led Mazda with a margin of 8,724 vehicle sales and 10.4 market share points.